XEROX EARTH DAY

Mobilize Xerox staff and clients about the Earth Day and its Socially Responsible messages.

Client: Xerox

Mission
Celebrate Earth Day at Corporate HQ of Xerox France

Concept
We brought on to the lawn in front of Xerox HQ, at the outskirts of the Paris Périphérique, 40 sheep, “dressed”in Xerox colors.

They enjoyed a very special day, peacefully grazing Xerox lawns, while being the stars for Xerox personnel and thousands of passers-by.

Social Responsability approach:
Was preceded by specific communications from Xerox to clients, staff and media on the importance of Earth Day.

0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *

5 × 4 =